DATABASE MARKETING

Database marketing is all about leveraging the power of information to connect, educate and inspire people to act. It’s this information that gives us insight to help us create targeted messages to groups of people with similar qualities.

There are two main categories of databases, internal and external.

Internal Databases

Internal databases are made up of a business’s current customers and prospects, along with all the information the business has compiled over the years.



External Database

External databases are obtained from other sources. For example, US Farm Data has a database of 2 million farmers and ranchers.





Database marketing is analyzing the information
inside your databases to give you the answers you need
to make better marketing decisions.

  • Who are my best customers?
  • What do they look like?
  • What do I know about them?
  • What do I want to know about them?
  • Which prospects look the most similar to my best customers?
  • How large is my target audience?
  • How many prospects am I currently engaging with?
  • How many paying customers do I have?
  • How much revenue would these prospects bring in?
  • How many additional prospects can be added to my sales funnel?
  • What can we expect in growth?

If you want to discuss this in greater detail, feel free to call us or complete contact form and we will get back to you right away.

When Given The Resources, Database Marketing Is Incredibly Powerful

If you want to research your market and run some counts, click on the SEARCH DATABASE button below to search our database of 2 million farmers and ranchers.

SEARCH DATABASE


CONTACT US FARM DATA

Call : 800-960-6267